Retail Mashup

Tag: Retail

  • Accessibility – Important for Retail Brands to Prioritize

    Accessibility – Important for Retail Brands to Prioritize

    In today’s retail landscape, customer experience is a key differentiator that can set brands apart. While many businesses focus on aspects such as convenience, personalization, and omnichannel experiences, one critical area that is often overlooked is accessibility.

    Retail brands have a responsibility to ensure that their products and services are accessible to all customers, including those with visible and non-visible disabilities. Building accessibility into their customer experience strategy aligns with ethical and legal obligations and presents a significant business opportunity for brands. Retail Mashup explores accessibility in-depth in this article.

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  • Powering Intelligent Ad Networks: AI Evolution In Retail (Part 6)

    Powering Intelligent Ad Networks: AI Evolution In Retail (Part 6)

    In the dynamic landscape of retail, advertising plays a pivotal role in driving customer engagement, brand visibility, and ultimately, sales. As the industry evolves, leveraging advanced technologies like Artificial Intelligence (AI) has become crucial for retailers to stay competitive.

    In part 5 of the series, Retail Mashup discussed AI in retail marketing. This part goes further by focusing on how AI can play a role in ad networks in helping brands connect further with consumers.

    Perfect Retail Marketing: AI Evolution In Retail (Part 5)
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  • Perfect Retail Marketing: AI Evolution In Retail (Part 5)

    Perfect Retail Marketing: AI Evolution In Retail (Part 5)

    Retail marketing encompasses retailers’ strategies and tactics to attract customers, drive sales, and build brand loyalty. It involves a range of activities, from traditional advertising and promotions to digital marketing and customer engagement strategies. This is part 5 of the series on using artificial intelligence focusing on retail marketing.

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  • Maximizing The ChatBots: AI Evolution In Retail (Part 4)

    Maximizing The ChatBots: AI Evolution In Retail (Part 4)

    Chatbots, a form of artificial intelligence (AI), have transformed how retailers engage with customers. These intelligent conversational agents are deployed on various platforms, including websites, messaging apps, and social media, to assist customers with queries, provide product recommendations, and even facilitate transactions.

    Part 4 of the series will explore the definition of chatbots, their evolution in retail, examples of retailers using them, and how AI enhances both chatbots and the customer experience. Additionally, we’ll discuss the pros and cons of using AI for chatbots in retail settings.

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  • Transforming Inventory Management: AI Evolution in Retail (Part 3)

    Transforming Inventory Management: AI Evolution in Retail (Part 3)

    Artificial intelligence (AI) continues to move rapidly within the retail industry. Part 3 of Retail Mashup’s AI and retail industry series continues with inventory management, demand forecasting, and sales optimization (Looking for Part 1 and Part 2).

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  • Redefining Personalization For Customers: AI Evolution In Retail (Part 2)

    Redefining Personalization For Customers: AI Evolution In Retail (Part 2)

    In recent years, the retail landscape has undergone a profound transformation fueled by artificial intelligence (AI) advancements. This technological revolution has not only reshaped how retailers operate but has also fundamentally altered the way consumers shop. In the first part of the series about AI and the retail industry, we introduced the concept and how it impacts the retail industry.

    The second part continues by focusing on personalization. What are the good, bad, and ugly components of using the technology for retail brands to build the best experience for consumers?

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  • Artificial Intelligence As Retail’s Killer App

    Artificial Intelligence As Retail’s Killer App

    The retail landscape is undergoing a dramatic transformation. Gone are the days of one-size-fits-all shopping experiences. Today’s customers crave personalization, convenience, and a seamless journey across all touch points. This is where artificial intelligence (AI) steps in, poised to redefine the way we shop, how stores operate, and data we will need to improve customer experiences.

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  • New Community-Based Business Model Powers Retail

    New Community-Based Business Model Powers Retail


    Retail businesses are shifting from selling products to creating experiences. This community-based business model drives customer loyalty and increase spending.

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  • IKEA Reduces Prices, Gains Happy Customers

    IKEA Reduces Prices, Gains Happy Customers

    In a positive shift its customers, IKEA is implementing strategic price reductions worldwide on furniture following a period of inflationary pressure. As raw material and transportation costs stabilize, IKEA is prioritizing affordability by lowering prices across a range of products. Retail Mashup investigates this phenomenon even when other brands have kept prices higher in a race to manage inflated costs.

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  • RIMOWA Celebrates An Amazing 125th Anniversary

    RIMOWA Celebrates An Amazing 125th Anniversary

    World-renowned luxury luggage brand, RIMOWA, is celebrating its 125th anniversary with a global exhibition, new collaborations, and an even better customer experience. Retail Mashup takes a memory walk to the iconic brand’s rich history, its contribution to brand design, its customer experience excellence, and its future through enriched connections.

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  • Thom Browne & Samsung Best Of 2023

    Thom Browne & Samsung Best Of 2023

    Thom Browne and Samsung are partnering up again for the third time with a new collection based on the current Samsung Galaxy Z Fold5 and Watch series. This partnership works because they equally engage their audiences.

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  • How Taylor Swift’s Eras Tour Film Expands Retail

    How Taylor Swift’s Eras Tour Film Expands Retail

    Taylor Swift is bringing her “Eras Tour” concert film to movie theaters on October 13, 2023. This event could form the blueprint for how concerts, music, and retail can form a mutually beneficial alliance in the future.

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  • Samsung Food Adds Great New Dimension

    Samsung Food Adds Great New Dimension

    Consumers will have a new way to manage their recipes with a new service named Samsung Food. It is a mobile application that focuses on personalized food experiences.

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  • Simple Human Deserves Better Displays

    Simple Human Deserves Better Displays

     Brands and retailers should work together to create a positive customer experience by displaying products in a visually appealing way. Case in point – Simple Human’s $129 soap dispensers grouped with cheaper options may not work out for both brands.

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  • Great Idea – Placing Cardboards In Broken Spaces

    Great Idea – Placing Cardboards In Broken Spaces

     Broken coolers are unavoidable at grocery stores. However, having unmarked broken spaces could lead to customer perception issues regarding quality and operations. This article focuses on what happens when customers see broken coolers on a prolonged basis and how simple cardboard could be enough to alleviate concerns.

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  • Supercharge Customer Experience, Improve Revenue

    Supercharge Customer Experience, Improve Revenue

    Many brands do not invest in customer experience after the initial sale as they believe their customers will return after onboarding is complete. Is this still the case today? What are the merits of building out a thorough customer experience journey so that brands can maximize revenue generation?

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  • BOPIS – Retailers Can Do Better With Part 2

    BOPIS – Retailers Can Do Better With Part 2

    The Buy Online Pickup In-Store (BOPIS) has been a great addition to the shopping experience. However, many retailers treat this as an afterthought rather than as part of a bigger customer experience journey. DeAnn Campbell explores this topic further with case studies and antidotes.

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  • Will Self-Checkout Drive Revenue Improvement?

    Will Self-Checkout Drive Revenue Improvement?

    Kroger converted one of its supermarkets into a self-checkout solution. The shift using this technology has been swift but without its flaws. DeAnn Campbell explores whether the short-term efficiency gains but long-term customer experience pains from this technology will impact revenue moving forward.

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  • Ace Hardware Creates Better Experience With Toys

    Ace Hardware Creates Better Experience With Toys

     Ace Hardware is a well-known American hardware store with a rich history in neighborhoods. Providing consumers with the right set of tools and home goods is a big strength of the brand. Did you know they also sell toys?

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  • Microsoft Aptos, Good Or Bad For Retailers?

    Microsoft Aptos, Good Or Bad For Retailers?

    Microsoft’s Calibri font has been the default for the technology company for 15 years. Over the past two years, the company embarked on a journey to find its replacement. This journey is full of customer experience design antidotes and provides a glimpse of how the new font, Aptos, could shape brands in the years to come. Brands and retailers using Calibri should take note.

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  • Concerts Power Retail Experience For The Better

    Concerts Power Retail Experience For The Better

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  • 2028 NFC Roadmap Improves Customer Experience

    2028 NFC Roadmap Improves Customer Experience

    Near Field Communication (NFC) is a set of protocols that enables two electronic devices to communicate over a distance of five millimeters (~0.2 inches) or less. This technology has powered trillions of payment, access, and verification functions. The new 2028 NFC roadmap will continue to make inroads into how the retail industry evolves its customer experience strategy. Retail Mashup explores them in more detail.

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  • Beyoncé’s RENAISSANCE FLAGSHIP Heats Up Retail

    Beyoncé’s RENAISSANCE FLAGSHIP Heats Up Retail

    Beyoncé starts her North American leg of the mega-successful Renaissance World Tour in Toronto, Canada with two sellout shows on July 8 and 9, 2023. As part of the occasion, she is partnering with luxury fashion and accessory retailer, Holt Renfrew, to launch a pop-up experience called the RENAISSANCE FLAGSHIP between July 5 to 11, 2023 to sell merchandise in support of her global number one album, act i: RENAISSANCE album and the associated tour.

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  • Building Brand Trust Is Not Easy

    Building Brand Trust Is Not Easy

    Building brand trust is not easy. Little things or small mistakes can lead to significant erosion of trust. Find out what happens to brand trust when DeAnn observed two little things on a recent trip to a grocery store.

    You can find this podcast episode and others on these major podcast platforms:

    Apple Podcasts
    Spotify
    iHeartMedia
    Amazon Music
    Google Podcasts 
    Anchor

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  • Apple Vision Pro Aims To Transform The Retail World

    Apple Vision Pro Aims To Transform The Retail World

    Apple introduced its first new retail product concept in years by announcing the Vision Pro at the Worldwide Developer Conference (WWDC) on June 6, 2023, with Tim Cook bringing back the missed “One Last Thing”. This new retail product could have a significant impact on retail customer experiences in the coming years.

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  • Foot Locker’s Bright Future

    Foot Locker’s Bright Future

    One of the things I love about being quoted by Thomas Lee at TheStreet is his openness to contrary perspectives.

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  • A Perfect 10 For Capital One Café

    A Perfect 10 For Capital One Café

    You may have seen Capital One Cafés popping up across the country. The banking chain is courting customers with a service reimagination based on comfort, community, and some coffee.

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  • Are Shoppers Weary Of Hidden Fees?

    Are Shoppers Weary Of Hidden Fees?

    Value brands have utilized base pricing with add-ons for years to attract customers who want products that get the job done without the frills. In particular, the airline industry has perfected this value proposition with products and services that serve travel needs without breaking the bank. However, customers trade low prices for restrictions and are often surprised by the hidden fees (sometimes called “junk” fees) associated with product or service charges.

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  • Costco Entices Shoppers With Great Customer Experience

    Costco Entices Shoppers With Great Customer Experience

    Costco Wholesale Corporation (better known as Costco) has been a fixture in retail shopping for nearly 40 years. Find out how shoppers are enticed with unique customer experiences including a new promotion with Volvo Cars. Did you know Costco sells vehicles?

    You can find this podcast episode on major podcast platforms:
    Apple Podcasts
    Spotify
    iHeartMedia 
    Amazon Music 
    Google Podcasts
    Anchor

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  • Achieve Revenue Success With Customer Experience

    Achieve Revenue Success With Customer Experience

    Many brands think about customer experience as a cost center which makes it one of the first items to receive operational cuts in uncertain times. What if we turn this thinking around and explore customer experience as a revenue driver instead?

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