Tag: Font

  • Microsoft Aptos, Good Or Bad For Retailers?

    Microsoft Aptos, Good Or Bad For Retailers?

    Microsoft’s Calibri font has been the default for the technology company for 15 years. Over the past two years, the company embarked on a journey to find its replacement. This journey is full of customer experience design antidotes and provides a glimpse of how the new font, Aptos, could shape brands in the years to come. Brands and retailers using Calibri should take note.

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