RIMOWA Celebrates An Amazing 125th Anniversary

The SEIT 1898 Exhibit runs through 2023 in four cities (Tokyo/Japan New York City/United States, Shanghai/China and Cologne/Germany) Source: RIMOWA

World-renowned luxury luggage brand, RIMOWA, is celebrating its 125th anniversary with a global exhibition, new collaborations, and an even better customer experience. Retail Mashup takes a memory walk to the iconic brand’s rich history, its contribution to brand design, its…

ThermoWorks Builds Powerful Connections

Thermapen for home use Source: ThermoWorks

ThermoWorks is a well-known temperature tool company that features professional-grade products for home and work use with an online storefront. When it comes to customer experience, there is not much that differentiates from other companies offering similar products. DeAnn Campbell…

Branded Content Creates Better Relationships

What are you watching? Branded content has an important role to shape habits. The type of beer or chips to buy for the big game could be influenced by what's shown during the game itself.

Branded content plays a vital part in creating better customer relationships. With a laser focus on matching branded content and expectations, brands can build stronger ties with customers and allow the pitfalls of overstating expectations. You can find this podcast…

2028 NFC Roadmap Improves Customer Experience

NFC 2028 roadmap improves retail customer experience with improved speed, range, productivity and more.

Near Field Communication (NFC) is a set of protocols that enables two electronic devices to communicate over a distance of five millimeters (~0.2 inches) or less. This technology has powered trillions of payment, access, and verification functions. The new 2028…