Beyoncé starts her North American leg of the mega-successful Renaissance World Tour in Toronto, Canada with two sellout shows on July 8 and 9, 2023. As part of the occasion, she is partnering with luxury fashion and accessory retailer, Holt…
The first Retail Mashup podcast episode had a great response. DeAnn and I decided to build on the discussion with Part 2 focusing on how music artists, entertainers and other brands can prolong engagement with fun pop-up experiences.
In this first episode of the Retail Mashup podcast, we will discuss the ultimate physical and digital pop-up experiences featuring BTS, Harry Styles, Beyoncé, and Selena Gomez. Additionally, we navigate around pop stars and the art of authenticity when it…