Netflix Pop-Up Store

Netflix Retail Strategy – Fast Track To A Permanent Store?

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Introduction – Netflix Retail Strategy

Larry Leung recently wrote about the new Netflix at the Grove pop-up store that opened on October 13, 2022. We wanted to dedicate this pair of Have Your Say polls to the Netflix retail strategy.

How big is the Netflix pop-up store?

0

in square feet

Many publications reported the news this week building up hype for Squid Games, Stranger Things, and other entities to show up to purchase limited-edition merchandise.

Netflix Pop-up Store
Netflix Pop-up Store at The Grove (Source: Netflix)

With the pop-up store likely to become a hit, should Netflix think about building a permanent store? In addition, should streaming platforms introduce pop-up stores around the world?

What do you think? Have your say with the poll and comment below on how you feel about supermarket kiosks.

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Larry Leung
Larry Leung

Larry Leung is a customer experience strategist based in Toronto, Canada. He is a Principal and Chief Experience Officer at Transformidy, a consulting agency focusing on helping brands with their customer experience strategy. He has over 20 years experience working with brands like IBM, TD Bank Group, Manulife, CIBC, Cineplex, McCain, GTAA and more.

He also has a Canadian Leadership role at the Customer Experience Professional Association (CXPA). He is a frequent contributor to local and international publications and a speaker at various conferences.

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